BOOK REVIEW

   

    The book gives an overview of knowledge management. An example given on page 8-9 was "...another breakthrough in the army's extensive knowledge experience grew out of the reflections of a senior officer who, late in his career, read Tolstoy's War and Peace novel. He was struck by the difference between Tolstoy's depictions of war battles and the way those battles were taught in classes at military academies. How rich, true and grounded were Tolstoy's descriptions (he had actually interviewed veterans of those campaigns) compared with the bloodless, rational abstractions taught in the classroom!..."

Knowledge transfer is not only found in books but life experiences by the stories people tell each other, that's part of the database of knowledge management which can be  recorded in various ways one example is by corporate intranets.

Working Knowledge
by Thomas H. Davenport and Laurence Prusak
published by Harvard Business School Press

 

 

    This is actually the first book I've encountered which covers the area of financial investment using the astrological charts. It provides basic guidelines into the insights of money management. I would also have thought the start-up date of a business has its own astrological position in regards to how it functions as it develops.

One example the characteristics of Virgo as stated on page 118 is that "....many astrologers believe that Vulcan is the true ruler of Virgo, and when the planet comes close enough to earth to be discovered officially, Virgo will feel more at ease.

Vulcan was the physically misfit god who was abandoned at birth but soon revealed his superior powers of craftmanship and kindness. Vulcan was banished to his own mountain, where he designed beautiful jewelry and produced strong and useful weapons that gained admiration and respect from the other gods.

Also Virgo's operate behind the scenes, they are the brains and rulers of research.  A very practical money book to have and as a reference.

Dollar Signs: An Astrological Guide to
Personal Finance
written by: Yvonne Morabito
published by: Perigee Books
part of The Berkley Publishing Group, USA.

 

   The enterepreneurs who give their insights into different areas of their business endeavours, including their common views of bankers when they first started out building their companies.

As one example Sheppards says, "...reason I found finance training useful is that it does ensure you are not in any way frightened of numbers, nor number blind...numbers can be highly misleading and that ideas and people are more important..."

I would add any employer or employee no matter their status in the company should be aware and understand a balance sheet and the profit & loss account just as they would when investing in a mortgage or their bank account.

The Adventure Capitalists
by Jeff Grout & Lynne Curry
published by Kogan Page, London.

 

 

     Companies do live and die in a similar way to humans, they need to be sustained by clients and employees for they are the life-blood of any organisation.

Companies interact with others in business deals and new start-ups can be seen as the "babies" that need nurturing to grow strong to reach its marketing potential.

As stated on page 27 "....Its essence was to change one's internal structure to remain in harmony with a changed environment...." This is one of the common factors which links humans to companies but can also bring about its destruction if the collective members both external and internal groups are ignored.

The Living Company: Growth, Learning
and Longevity in Business
by Arie de Geus
Published by Nicholas Brealey Publishing, London.

 

 

 

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